01/28/2015 07:00 am ET Updated Dec 06, 2017

Juicy Fruit Gum Now Comes In Starburst Flavors


Have you ever wanted to chew on a Starburst forever? Well, now you can. Sort of.

Juicy Fruit -- that gum you may remember as the one with the burst of addictive fruity flavor that disappears in 10 seconds or less, forcing you to take out another stick -- has just introduced Starburst-flavored gum. The sugar-free gum comes in Cherry and Strawberry and it tastes EXACTLY like Starbursts.

Everyone has his or her own favorite Starburst flavor, and to us it feels like you're either in the pink and red camp or the orange and yellow camp. For all you pink and red Starburst-lovers out there, this new gum is for you.

cherry starburst juicy fruit

Just like eating a cherry Starburst, except you don't swallow.

starburst juicy fruit gum

Despite it being flat and thin, it IS a strawberry Starburst. Just. Don't. Swallow. It.

Juicy Fruit has been around since 1893, so it's no wonder Wrigley wanted to shake things up a bit and introduce some new options. The Starburst flavors aren't the only riffs on the classic, either. Wrigley also sells Juicy Fruit Bubble Gum and Juicy Fruit Sweet Strawberry Bubblegum. (We'll stick to the Starburst flavors, thanks.)

Like traditional Juicy Fruit, the flavor in the Starburst gum doesn't last too long, but it certainly lasts longer than it would take you to eat a red or pink Starburst. Did we mention the flavor profiles are dead on? It's uncanny, which makes it kind of cool and also kind of weird.

We wish the product had been reversed to Juicy Fruit-flavored Starbursts, but that might be even weirder.

If you get your hands on some of the new gum, let us know what you think. Juicy Fruit with Starburst flavors are available now at retailers nationwide. A single pack will cost you $1.19, and a multipack, which contains three 15-count packs of gum, costs $2.69. Prepare to be confused and delighted.

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