01/10/2013 08:19 am ET Updated May 30, 2013 Launches Auto Site with Cadillac Sponsoring, Plans Additonal Verticals

The is making a commitment to new content verticals with the launch of an automobile site and plans for culture and business sites, says Nicholas Ascheim, SVP Consumer Consumer Digital, BBC Worldwide Americas, in this interview with Beet.TV

Ascheim says that Cadillac is the launch partner for the auto site which goes live today.

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