Irwin Gotlieb, the ad man who is widely credited with creating the media agency entity, with the formation of WPP's GroupM unit, has grown fond of his Google Glass and misses them when he has to remove them. Wearable is cool, but the next form of media will be implantable - devices which are implanted in the human body, he says in this interview with Beet.TV
We spoke with him last month in Las Vegas at CES show. We met with him in his suite at the Four Seasons after his tour of the convention floor.
In a fascinating video just published by the Wall Street Journal, Google engineer and futurist Ray Kurzwell says that information technology will be implanted in the human body. It's happening already with smart medical devices, he says. The 10 to 20 years, we will have "millions of blood cell-sized computers in our blood stream."
You can find this post on Beet.TV.