09/28/2015 03:38 pm ET Updated Dec 06, 2017

(VIDEO) Virool and The Rubicon Project Deliver New Video Inventory to Publishers

COLOGNE -  With its recently forged alliance with the Rubicon Project, video adtech company Virool is expanding its publisher relationships around the use of it's "in-text" video unit, says Brian Danzis, Chief Revenue Officer of Virool, in this interview with Beet.TV

Virool,  and the emergence of "in-text" or "out-stream" videos were covered recently in the Wall Street Journal.

We spoke with him last week at DMEXCO.

You can find this post on Beet.TV.