Adrienne Arieff is a PR, digital and marketing communications professional with 20 years professional experience globally and in the US. She knows what’s out, what’s in, what’s about to hit, and who to tell. Formerly with Magnet Communications (Euro RSCG Magnet), one of the US ‘top’ PR agencies, Adrienne has worked at a senior level with a large array of different clients in both the corporate, new media and consumer lifestyle arena on the client and agency side in the US and abroad. Her clients have included: Four Seasons Hotels & Resorts, de Young Museum, Lexus, Jones New York, Burberry, Ted Baker, Heinz Ketchup, W Hotels, LUSH, Gallo wines, and Babor. Over the past years she has worked to accrue a diverse portfolio of lifestyle and design press across the national and consumer board. Other clients have included Jamba Juice, Remy Amerique, Ian Schraeger, adidas, method, Equinox Fitness and Kohler. Adrienne co-authored a book titled SPA and wrote a book with Random House titled The Sacred Thread. She has free-lanced for dailycandy, the NY Times and C Magazine.
Her company has been featured on the Today Show and she has been highlighted as a pr resource in; The Girls Guide to Starting Your Own Business, Glamour, Harpers Bazaar, 7×7 magazine, PR Week, the NY Times, mediabistro.com, the San Francisco Chronicle, amongst other publications. She sits on the advisory board of Universal Giving and Accountability Counsel. Adrienne periodically guest lectures on public relations at various conferences and universities. She is an adviser to several companies assisting with marketing, branding and pr issues and concepts.
Adrienne is a graduate of American University with a BA in Communications, and received her MA from Columbia University focusing on integrative education. She lives between San Francisco and New York City with her husband Alex and two children Emma and India.