Barry Whyte
Founder, Veero

A self-confessed teenage geek, Barry taught himself the basics of coding from computer magazines in his bedroom. Those fundamental coding skills continually proved to be useful in his subsequent career, first in advertising at Ogilvy & Mather and Havas Worldwide then in consulting at Bain & Company. Barry is Chief Operating Officer of Decoded and holds an MBA from Columbia Business School.

Having spearheaded Decoded's recent expansion to New York, Barry is leading further growth into new geographies as part of his strategic role. He also leads a number of client relationships, working with the leaders, innovators, disruptors & visionaries – the most exciting people in the business world.