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Brian Halligan is CEO of HubSpot, a marketing software company he co-founded four years ago to help businesses transform how they market their products by "getting found" on the internet. Since its founding, HubSpot has accumulated over 3,500 customers. Brian is author of Inbound Marketing: Get Found Using Google, Social Media, and Blogs, which is in its fourth printing and has been translated into 6 languages, and Marketing Lessons From the Grateful Dead. He is an Entrepreneur-In-Residence at MIT, and in his spare time he sits on a few boards of directors, follows the Red Sox, goes to the gym and is learning to play guitar. You can follow Brian on Twitter @bhalligan.