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Activist, Entrepreneur, Co-founder of ColorOfChange.org and Citizen Engagement Lab
James Rucker is Chairman and Co-founder of ColorOfChange.org and Citizen Engagement Laboratory (CEL). Founded in the wake of Katrina, ColorOfChange.org is the leading online citizen lobby for African-Americans and their allies. CEL was founded three years later to serve as an incubator and accelerator for online organizing efforts and has helped create or support efforts like Presente.org, ForecastTheFacts.org, and WeAreUltraViolet.org. Prior to co-founding ColorOfChange.org and CEL, James was director of grassroots mobilization at MoveOn.org.