Kathryn Goetzke is the entrepreneur and innovator behind Mood-lites, a new category of lighting sold in Lowe's Home Improvement Nationwide. She serves at the President and Chief Mood Officer of The Mood Factory, with an overall mission to ‘Improve Moods’ by teaching consumers how to engage their senses. The initial line is based on the sense of sight and how colors impact mood, and her company is getting ready to launch a full consumer product line based on using the sense of smell to create more Happiness, Creativity, Passion, Tranquility, Renewal, Energy, Serenity and Sassiness both in the US and around the world.
Prior to founding her own company, Goetzke, a global traveler who has worked and studied around the world, was Vice President of Sales and Marketing for Compass Marketing guiding Fortune 100 companies like The Gillette Company, Johnson & Johnson, Unilever, General Mills, and others in development of Alternate Channels. Goetzke began her career with 3M, went on to American Express, and then moved to an Advertising in the Wild West of Montana. Ms. Goetzke has a Master of Business Administration degree in International Marketing Management and a Bachelor of Arts degree in Psychology, International Studies and Biology.
In addition to launching Mood-lites, Ms. Goetzke founded a non-profit organization for depression called iFred (the International Foundation for Research and Education on Depression – www.depression.org ) dedicated to eradicating the stigma of the disease. According to the World Health Organization, depression is going to be the 2nd leading killer worldwide by the year 2020. Ms. Goetzke has advocated around the globe for rebranding the disease using the focus on brain health and biology, celebrity engagement, and the sunflower as the universal symbol. She serves on the Global Mental Health Movement Advisory Board, and is proud of her organizations most recent project for 5th graders developed on research that Hope is a teachable skill through her project Schools for Hope.
iFred - www.ifred.org
The Mood Factory - www.themoodfactory.com