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Rory Rawlings is the Founder and Chief Tax Automation Officer of Avalara. Rory leads development efforts around accuracy, reliability, and efficiency of the company’s robust web-enabled sales tax compliance solution. Prior to Avalara, Rory was a professional accountant, gaining extensive experience in financial planning, business planning, profit analysis, and tax research. Among his previous positions are Senior Manager of Packaged Solutions at BDO Seidman, Director of IT at PhotoDisc (now Getty Images, and Senior Software Developer and Director of Professional Services for The Boeing Company.In addition to becoming a CPA, Rory is certified as a PowerBuilder Developer and Instructor in Object Oriented Analysis and Design (OOAD). He has been an instrumental voice in the development and growth of the Streamlined Sales Tax initiative and was named to Accounting Today’s 100 Most Influential list in 2008