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Suzanne Robitaille
When marketing and PR fails, I write about it. (I highlight the good stuff, too.)

I'm a former journalist for BusinessWeek.com turned C-suite speechwriter turned entrepreneur and social marketer (with lots of work, and a book, in the disability space.) I'm now a financial marketer by profession and I write about brands whose marketing blips have had a pernicious effect on their business and customers.