01/28/2014 10:29 am ET Updated Mar 30, 2014

The Smart Workforce Is Ready To Take Over

The demographics tell the story -- our current workforce is aging out and the millennials are at the door. That doesn't mean there aren't those who can and will pursue second and third careers. after they take the corporate package or get outsourced, of course.

And waiting in the wings is the SmartWorkforce -- the digital natives who are tech savvy, highly educated, collaborators, diverse, optimistic, achievement-oriented and socially conscious.

According to the U.S. Bureau of Labor Statistics, this year will see 36 percent of the U.S. workforce comprised of this generation, and by 2020, nearly half of all U.S. workers will be millennials

Companies like Johnson & Johnson are forming generational affinity groups to help raise internal understanding of the generation and encourage inclusion across all generations. These corporate roadmaps are springing up all over to embrace the connected, SMART digital worker.

The current generation of boomer has held sway over the work place for much of the past twenty years. The tide is shifting and the new workforce is on its way. It's an exciting time to welcome and embrace the workplace transformation.

Beverly Macy is the host of Social Media Radio and the Co-Author of The Power of Real-Time Social Media Marketing. She teaches Executive Global Marketing and Social Media Marketing for the UCLA Extension. Email her at