07/19/2009 05:12 am ET Updated May 25, 2011

Fred's Six-Figure YouTube Salary Helps Grow the Medium

The high-pitched YouTube star Fred is earning a six-figure income from his online videos and his status as the most-subscribed YouTube channel of all time, Google's Eileen Naughton told attendees at the OMMA Video conference in New York earlier this week.

That money is helping push online video as a category to command 4% of all online ad revenue -- still small, but definitely growing. But don't expect online video to impact the upfront.

You can find the entire post up on Beet.TV