Clueless Studio Heads Admit They Don't Know What Movies To Greenlight Next

Amid Dismal Summer, Studio Execs Now Considering 'Originality'

Top agencies like CAA and WME are hosting intimate confabs with 20th Century Fox (Tom Rothman and/or Emma Watts) and Warner Bros (Jeff Robinov and/or Greg Silverman) and Universal (Adam Fogelson and/or Donna Langley) and Paramount (Rob Moore and/or Adam Goodman). That's how seriously this Summer of Discontent has unsettled the studios who are beginning to admit being relatively clueless what to greenlight next now that so many movies aren't clicking with moviegoers.

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