POLITICS
03/21/2017 02:18 pm ET

Emirates Airline: 'Let Us Entertain' Passengers Who Can't Bring Laptops, Tablets On Planes

The airline struck back at a new ban on some electronic devices with an ad featuring actress Jennifer Aniston.

One of nine airlines subject to a new rule prohibiting some electronic devices in the cabins of flights to the U.S. responded by offering to entertain passengers itself.

“Who needs tablets and laptops anyway?” Emirates airline asks in an ad starring actress Jennifer Aniston posted to the company’s official Twitter on Tuesday.

The video is a variation of an earlier Emirates ad, also starring Aniston, who touts the airline for offering “so many games and so many movies, it’s crazy.”

A U.S. rule banning laptops, tablets and other devices larger than a cellphone went into effect Tuesday morning, according to senior administration officials. The rules affect passengers on direct flights to the U.S. from 10 airports in Egypt, Jordan, Kuwait, Qatar, Morocco, Saudi Arabia, Turkey and the United Arab Emirates. 

According to The Associated Press, the U.K. will enact a similar ban that will affect flights from six countries. Canada’s transport minister said that country is looking “very carefully” at the U.S. and U.K. bans.

Read more on the U.S. ban here.

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