When Grandpa Can't Live Alone Anymore, Cheerios Are There

Ready for another great big bowl of the feels?

Oh, Cheerios, you heart-tugger you.

Known for its emotional plays on inclusiveness, the cereal brand is now inviting Grandpa to the breakfast table.

In this touching ad, Grandpa moves out of his solo digs to a more dependent life. But Grandpa just might be OK as long as Cheerios are around. At least we hope so. Sniffle.

H/T Adweek

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