09/27/2017 02:25 pm ET Updated Sep 28, 2017

H&M's New Kitchen Collection Will Give Ikea A Run For Its Money

Easy on your eyes AND your wallet.

For years, Ikea has had a stronghold on the world of affordable furniture, kitchenware and home decor. But over the years, more and more retailers have started catching up, producing super cute, affordable finds. 

H&M Home recently developed a tabletop and kitchenware series that features neutral shades of cream, gray and natural wood. It’s perfect for anyone who likes simplicity and sticking to a budget. 

This is H&M?! 
This is H&M?! 

“We want to make kitchenware a bigger part of H&M Home, both with products for the dinner table, but also selected kitchen utensils,” Evelina Kravaev Söderberg, head of design for H&M Home, said in a statement. “We start off by introducing a dinnerware set in three different classical colors.” 

Take a look at the collection below: 

To check out the full collection, head here.