WOMEN
05/05/2017 10:42 am ET

'Wonder Woman' Partnered With Think Thin In Tone-Deaf Branding Move

"Wonder Woman ain't here for body shaming."
Warner Bros

In an attempt to promote the upcoming “Wonder Woman” action movie, Warner Bros. partnered with the organic food brand Think Thin to send a very conflicting message to women.  

An image of Think Thin snacks on display with a Wonder Woman promotion made the rounds on Twitter last week, causing people on social media to wonder why an action movie with a powerful woman lead would also promote the dangerous idea that thin is synonymous with healthy.  

Twitter users were, as usual, quick to react, with many calling out Warner Bros. and DC Comics for the conflicting message:

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