02/13/2013 07:18 pm ET Updated Dec 06, 2017

An Accurate Valentine's Day Proposal Commercial

Women are waiting longer to get married now than ever before. It's not that they don't love their boyfriends, it's just that, well, they're busy. And they have a lot to get done before they start settling down and having kids (or going through IVF, or adopting, depending on their age and egg quality)

Thomas' Jewelers gets this.

Jared and Kay assume she's gonna say "yes", because they don't get women, real women. Women who value freedom and independence and several, long, in-depth discussions about marriage, its confines, its gender assumptions and its many downsides, before even flirting with the idea of considering it.

Thomas' Jewelers is the only store to offer you a 30-day money back guarantee. Because they understand that you might not always be sure when your lady is ready to settle down.