This was posted as a "Sneak Peak" on the KFC Facebook page so it looks like this new item should be in restaurants very soon. It's another style of chicken tender... KFC Dip'ems.
KFC Dip'ems feature 3 new dipping sauces (look familiar?). I can't tell exactly what the 3 new sauces are based on the commercial, but the nutrition guide on the KFC website shows 6 sauces (KFC Signature Sauce, Spicy Chipotle, Sweet and Sour, Honey Mustard, Creamy Ranch, Honey BBQ).
The commercial spot: