Fom the time the Good Wife first aired seven seasons ago, fans of the series were completely smitten by the show's gorgeous decor, especially in Alicia's home. The series creators, Michelle and Robert King, were invested in it too. "It seemed the look of the Good Wife was really another character," explains Beth Kushnick, the show's set decorator who was with the series since its beginning. "Sometimes there was an ode to it in the script when a character said, 'I really like your apartment Alicia, who is your decorator?'"
Ultimately, CBS encouraged her to start writing a blog. She was able to mention her retail sources. "If somebody said I want Alicia's stool like the one in her kitchen, I could easily say, 'Pottery Barn,' offers Kushnick. She adds that each and every color palette, style and level of set dressing was meticulously planned. Now she is the set decorator on BrainDead, Robert and Michelle King's new CBS comic-thriller which debuts this June.
When the network asked if she was open to license furniture, she turned to Mitchell Gold + Bob Williams the home furnishings company she worked with extensively on the Good Wife. Together they designed a line of furniture inspired from the set of the show which includes sofas, chairs couches, beds and pillows.
And so her career has been a story of firsts. Because of her collaboration with Mitchell Gold + Bob Williams, she is the first person in TV history to create a home decor line for a network TV show. And now she's the first set decorator to have her own licensed product line, BAK Home for IMAX Worldwide Home.
BAK Home contains an eclectic mix of home accessories, lighting, and accent furniture including clocks, vases and lamps in a mix of styles. Her mantra is to offer decor which looks completely unattainable, but in reality, is easily accessible and affordable. "It's based on my go to items," explains Kushnick of her line that is available at Wayfair, Amazon, and Walmart. "These are things that I grab for all different sets, whether it's contemporary, period or more traditional." Some of of the pieces are inspired by what Kushnick noticed is missing in the market. For example, she has a desk accessory set. "When I go shopping for that as a set decorator, I can't readily find it," she explains. "So now it's part of my line."
Beth Kushnick/Photo Used With Permission