Agents, editors and publishers will tell you that the key to successfully selling your book is to master the art of the elevator pitch. What is an elevator pitch? It is defined as a short summary used to quickly and simply define a person, profession, product, service, organization or event. The term "elevator pitch" reflects the speed with which you should be able to express an idea or summary, in a 30 second to two minute elevator ride.
If you can sell your idea within that short timeframe, it will hopefully lead to future success. The modern day version of the elevator pitch is the tweet. With just 140 characters allowed, authors can use this enormous platform to "sell" their books in as few words as possible. When readers are trying to decide what book they should pack in their beach bag, the elevator pitch or "tweet" can be a successful tool. I asked a few well-known authors to tweet the plots of their latest novels to see if they were able to distill their work into 140 characters or less. No easy feat but they all excelled! Based on these descriptions, which one will you be including in your beach bag?
@bookfinds High-flying-city-guy loses the will to live after being left quadriplegic. Smalltown girl sets out to change his mind Mebeforeyou
— Jojo Moyes (@jojomoyes) March 20, 2013
@bookfinds In THE GLASS WIVES, Evie takes in her ex-husband's grieving widow and baby. Friends think Evie's in for trouble & they're right!
— Amy Sue Nathan (@AmySueNathan) March 19, 2013
Disturbed by her sister Mia's suicide, Katie retraces her footsteps through the intimate pages of Mia's travel journal to uncover the truth.
— Lucy Clarke (@lucyclarkebooks) March 19, 2013
— Alison Atlee (@AlisonAtlee) March 19, 2013
— Jodi Picoult (@jodipicoult) March 20, 2013
SECRET OF THE NIGHTINGALE PALACE: Grandma drags granddaughter from NY to SF in a Rolls Royce. WW II secrets? She's not telling. @bookfinds
— Dana Sachs (@DanaSachs) March 20, 2013
A PLACE FOR US -- "powerful" RT Steubenville-like novel of teen drinking, assault, and legal consequences in small-town America @bookfinds
— Liza Gyllenhaal (@LizaGyllenhaal) March 20, 2013
@bookfinds THE LOVE WARS: Divorce atty risks her dream job taking on custody fight vs mogul, is helped by cute, stern colleague.
— L. Alison Heller (@LAlisonHeller) March 27, 2013
@bookfinds History of Us: 3 siblings & the aunt who raised them wrestle with where to live, who to love, & what to do w/ the family house.
— Leah Stewart (@leahcstewart) March 27, 2013
@bookfinds in Mystery of Mercy Close Helen Walsh PI looks for a missing popsinger fights depression and chooses between her past and future
— Marian Keyes (@MarianKeyes) March 22, 2013