In 1964, media analyst Marshall McLuhan suggested that a given medium was more important than its message. In 2009, I sat down with Dan Rather, Geraldo Rivera, Tim Zagat, Amy Goodman, Rachel Sklar, Carol Jenkins, Bill Pullman, Bob Simon, John Ziegler, Juan Williams, Kevin Macdonald , Mary Alice Williams, and Stephen Cannell to see what they had to say about the changing face of our news media.
Watch 'The Trivialization of the Medium' Part One
Watch 'The Trivialization of the Medium' Part Two
Join us next time when we discuss 'The New Media Watchdogs.'