Meghan McCain and Andy Cohen Chat Social TV at SXSW 2012

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SXSW 2012 has proven to be the ultimate convergence of entertainment and technology. Blogger/MSNBC correspondent Meghan McCain and Bravo's Watch What Happens Live Andy Cohen joined What's Trending live to talk about creating digital brands, social media censorship and playing drinking games on tv.

When asked about the impact her blogging had, Meghan McCain talked about how it actually got her in trouble with her father, John McCain's Presidential campaign. "I actually got kicked off my father's campaign toward the end. They couldn't shut down my site because it had too much traffic and they thought it would have been a bigger incident."

Cohen shared that he thought he was the "first network executive to blog every day on the network's website and that was a way to interact with our audience to find out what they did and didn't like on our shows." He continued, "You have to think before you tweet. I feel like I'm one drunk tweet away from getting fired every day!"

Check out the rest of the live show here:

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