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Leadership, aka Advertising
Advertising, DDB Stockholm
Brilliant leaders are those who use all the tools at their disposal to "earn the ears" of the audience. They use who they are and what they are good at. In effect, using their personal unique selling point to help get their message through in the very same way we would advertise a product.
Do Innovation and Entrepreneurship Exist in the Same Person?
Chief Content Marketer and Digital Strategist
How David Droga Creates Advertising That Matters
Founder + CEO, Catchafire
The man behind Droga5 talks about how he uses the ad world to create markets for important ideas (and to sell stuff, too).
Alec Brownstein: Copywriter Uses Executives' 'Vanity Googling' To Land A Job (VIDEO)
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