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Argument and Sound Bites Trump Civility
Executive Director of the National Institute for Civil Discourse
At a dinner party the other evening, one of the guests stated, with great indignation, "The entire south is against gay marriage." Media soundbites had asserted the same sentiment, but the truth is that only a few counties in some southern states had said they would not comply.
Fifty Shades of Soundbite
Board director, City of London-based PR consultancy Broadgate ...
In the fast-expanding media world, choosing the right soundbite is a vital ingredient of any interview. Journalists need to bring color to their stories, and bland corporate speak is unlikely to please their editors.
How to Master Your Media Interview
Author, 'Reinventing You' and 'Stand Out'
How do you ensure that you're prepared when your big moment arrives? Here are five key strategies.
...And in Other News
President, News and Guts Media
The next time you hear about another round of layoffs at a TV news division, the closing of a bureau, the decision not to cover a foreign story with full force, remember this week of silliness in April.
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