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(VIDEO) New Digital Ad Best Practices Can Calm Consumer Chaos: IAB's Rothenberg
(VIDEO) Too Much Money Fueling Ad-Tech Chaos: IAB's Rothenberg
Sometimes, it takes a former reporter to tell you straight. Even if you don't like the sound of what Randall Rothenberg has to say, the Interactive Advertising Bureau (IAB) president and CEO has a sharp and timely view from his vantage point at the top of the online ad industry.
(VIDEO) NewFronts Will Be Bigger, Open To Smaller Firms, IAB's Rothenberg
IAB Chief: Publishers Demand Industry Standards in Programmatic Buying
IAB's CEO Rothenberg on the NewFronts: "Birth of a New, Popular Medium"
IAB Chief at CES: The Complexity of Video Ad Delivery Poses Big Financial Risk to Media Biz
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