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Sales - Script or No Script?
Master sales coach for the financial industry, teaching Financ...
"I Didn't Like That Book": How Booksellers Earn Your Trust By Un-Selling Books
Founder and editor of my3books.com, Independent sales represen...
A sales rep's credibility (whether they be independent or house) is boosted as much by a sense of when to "un-sell" as it is by the ability to make a strong recommendation for a beloved new book.
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