Run-DMC Ditches Adidas After 20 Years, Endorses Le Coq Sportif...

Run-DMC Ditches Adidas After 20 Years, Endorses Le Coq Sportif...

Run-DMC's Darryl McDaniels has kicked his Adidas aside after 20 years and jumped into the Upscale French brand, Le Coq Sportif.

Run-DMC revolutionized hip-hop fashion back in 1986 with their hit song, "My Adidas."

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