Survey: iPhone Buyers Thrilled With Purchase

Survey: iPhone Buyers Thrilled With Purchase

Early iPhone owners are overwhelmingly happy with their devices, a survey out Friday says, and Apple (AAPL) and AT&T (T) are luring customers from rivals as a result.

In one of the first such studies, 90% of 200 owners said they were "extremely" or "very" satisfied with their phone. And 85% said they are "extremely" or "very" likely to recommend the device to others, says the online survey conducted and paid for by market researcher Interpret of Santa Monica, Calif. The firm surveyed 1,000 cellphone users July 6-10.

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