Burger King Unveils Healthier Kid's Menu
AP Via New York Times:
Burger King pledged Wednesday to offer healthier fast-food items for children under 12, with plans to sell and market flame-broiled Chicken Tenders and apples cut to resemble thick-cut french fries.
Burger King Holdings Inc., the world's second largest hamburger chain, said it has set nutritional guidelines to follow when targeting children under 12 in advertising, including limiting ads to Kids Meals that contain no more than 560 calories, less than 30 percent of calories from fat and no more than 10 percent of calories from added sugars.
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First Posted: 09-12-07 07:36 AM | Updated: 03-28-08 02:45 AM