BUSINESS

Desperate Newspapers May Form Combined Sales Group

03/28/2008 02:45 am 02:45:27 | Updated May 25, 2011

If there's any good news in newspaper-land, it is that senior executives may finally be starting to understand just how far up the creek they are. This desperation appears to be prompting collaboration, one of the strategies AP CEO Tom Curley suggested would help save the industry.

Specifically, according to the (dying) Chicago Tribune, five big newspaper groups (GCI) may team up to create a national sales group to sell advertising across all of the companies' online properties. This would be similar to (and compete with) Yahoo's version of the same thing.

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