Three weeks ago the WSJ said that due to tight demand, News Corp.'s (NWS) Fox was in a position to demand as much as $3 million for the last two remaining ad spots during the Super Bowl.
Maybe not: Three weeks later, Fox tells USA Today that two spots still remain. Yet "Super Bowl ad spending is on a tear," the paper declares, noting the same $2.7 million average per spot that the WSJ quoted. (Last year's Super Bowl averaged $2.6 million).
Start your workday the right way with the news that matters most. Learn more