For years it was impossible to even suggest that Amazon buy eBay because eBay's market value was three or four times that of Amazon. And there was good reason for that: EBay's margins have been far higher because it simply moves bits around, while Amazon has to move boxes (and take the risk of owning inventory it can't sell).
Now the tables are turning. Amazon is in favor on Wall Street. Its shares are up 150 percent over the last year, giving it a market value of $38 billion. EBay's stock has been flat for a year, and it is now worth only a little more than Amazon at $45 billion.
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