Once, SoHo had no Trump skyscrapers, no hotel condominiums and no luxury spas or private cabanas, and even further back there were no hedge-fund managers with nose jobs or Italian soccer stars.
But things have changed. Trump SoHo, the 46-story glass tower at Spring and Varick streets, has already sold a slight majority of its units--53 percent, sales chief Rodrigo Niño told The Observer this week--even though sales began just in September, and the building isn't scheduled to open until 2009.
"I have 70 percent foreign and 30 percent from domestic U.S.," said Mr. Niño, the founder and president of Prodigy International Development Sales. "I would say that out of the 30 percent, one-third is New Yorkers."
One of the buyers--the first in the building to be named!--is the Swede Zlatan Ibrahimović, the 26-year-old star striker for Inter Milan, one of Europe's top soccer teams. So far this year, Mr. Ibrahimović, born to Bosnian parents, is averaging one goal per game.