BUSINESS
05/22/2008 05:12 am ET | Updated May 25, 2011

Airline Offers One Million Free Seats To Shore Up Bottom Line

Flag carrier Malaysia Airlines said Wednesday it plans to offer one million free seats for flights within Southeast Asia as part of an aggressive campaign to boost sales and income amid high oil prices.

The Everyday Low Fares campaign will help the airline fill up its planes and recover some costs as passengers will have to pay the fuel surcharge, said its Managing Director Idris Jala.

"We are the first full service airline to do this in a big way," Jala said in a statement.

"This is a win-win situation for all. Our customers enjoy low fares and five-star services while we fill up our planes. We are not losing any revenue for this," he said.

The seats to be given away represent 30% of surplus capacity, Jala said.

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