Citigroup Breaks Up, "Financial Supermarket" Model Dead

digg Share this on Facebook Huffpost - stumble reddit del.ico.us RSS

MADLEN READ and SARA LEPRO | January 14, 2009 10:41 AM EST | AP

Compare other versions »
I Like ItI Don’t Like It
In this jan. 12, 2009 file photo shows Citigroup headquarters is seen in New York. Citigroup Inc. and Morgan Stanley are combining their brokerages in a deal that shows how much Citigroup wants to slim down and build up cash. (AP Photo/Richard Drew,File)

NEW YORK — The original financial supermarket is dead.

Citigroup signaled the end of a decade-long experiment to create one-stop shopping for financial services _ everything from consumer loans to investment banking _ with Tuesday's announcement that it was putting its Smith Barney brokerage into a joint venture with Morgan Stanley.

The deal, which will give Citigroup $2.7 billion in badly needed cash as it gives up control of Smith Barney, comes as the company still struggles in the aftermath of the mortgage and credit crisis. There is speculation that CEO Vikram Pandit, who for months supported Citigroup as a "universal bank," will be taking further steps to simplify and streamline the company.

Citi could soon shrink itself by one-third, according to a Wall Street Journal report Wednesday. The Journal says Citi is likely to announce plans next week to shed two consumer-finance units, the bank's private-label credit card business and cut back on trading it does on its own behalf.

And many people on Wall Street believe Citigroup could be headed for an even larger-scale dismantling if the federal government _ which now has a stake in Citi thanks to its recent bailout _ has its way.

"I think within 12 months, Citigroup no longer exists," said William Smith at Smith Asset Management, who owns Citigroup shares. He has been calling for a breakup of Citigroup for years, and believes the government will force that fate in piecemeal fashion over the coming year.

Citigroup shares were down 82 cents, or 13.9 percent, to $5.08 in morning trading Wednesday _ 83 percent below their 52-week high of $29.73 last February. Morgan Stanley shares fell $1.26, or 6.7 percent, to $17.60.

Citigroup was the quintessential financial supermarket, cobbled together over decades by Sandy Weill _ the former CEO who is both lauded for bringing Citigroup its biggest profits ever and criticized for creating an unsustainably massive, impossible-to-manage conglomerate.

Story continues below
advertisement

The idea behind the supermarket is that the average person can do all his saving, borrowing and investing with one company. Citigroup had it all, the retail and business banking operations, the investment banking business, the brokerage, even Travelers insurance. Whether that one company does it better than a number of specialized companies does, though, has been the big question facing shareholders since the deregulation of the banking industry in the 1990s. And Citi's announcement Tuesday further undermines the idea that one company can handle such diverse businesses at once.

To be sure, JPMorgan Chase & Co.'s model is essentially a supermarket, too, but it does not have as large an international presence as Citigroup has had. Bank of America Corp. has many disparate businesses, too _ including the recent government-brokered acquisition of Merrill Lynch, the world's largest brokerage _ but it maintains a strong focus on its U.S. operations. Perhaps more importantly, analysts argue that these banking giants were managed and integrated much better over the years than Citigroup was.

"The problem with Citi is the model, the execution, the management," Smith said. "How do you go a decade without integrating?"

Bank of America and JPMorgan Chase also took fewer risks than Citi took when it came to the now-failed investments in mortgage-backed securities, and so their losses were much less than the big financial supermarket suffered.

Weill, helped by the force of his personality, made the concept work during his years at the helm, although he presided over the spinoff and sale of the Travelers businesses starting in 2002. The company, whose stock price is now only about a tenth of what it was just two years ago, has struggled since Weill retired in 2006.

In late November, Pandit called the universal banking model "the right model," and that Citigroup's strategy is "to be the world's truly global universal bank." Days later, the government lent the embattled bank $45 billion _ more than other big banks have received _ and agreed to absorb the losses on a huge pool of mortgages and other assets.

Citigroup and Morgan Stanley plan to combine Citi's brokerage, Smith Barney, with Morgan Stanley's wealth management business.

The capital from the Morgan Stanley deal, however, is likely not enough to make up for upcoming losses. And if the government decides it does not want to continue propping up banks like Citigroup, its dismantling could accelerate.

The new administration could "come to the realization that the whole economy does not hinge on the banks," said Octavio Marenzi, head of financial consultancy Celent. "Banking is important. The banks themselves are not."

President-elect Barack Obama has said he might rethink the way the remaining $350 billion of the financial bailout will be used.

This is a huge underlying concern as banks release their fourth-quarter earnings in the coming weeks. While other banks don't appear to be in as much disarray as Citigroup _ which is expected to post its fifth straight quarterly loss next week _ the industry is still clearly troubled.

Wall Street will get an earlier-than-expected reading on the financial sector this week when JPMorgan Chase reports earnings on Thursday, nearly a week ahead of schedule.

"They've done so well so far through the credit crisis. If you see real weakness there, it bodes badly for the rest of the industry," Celent's Marenzi said of JPMorgan Chase.

Though investors largely expect banks to issue bleak fourth-quarter and full-year reports, the concern is that their credit problems are growing _ and spreading to loan portfolios that up until this point had been relatively stable _ setting up 2009 to be another year of multibillion dollar losses.

As the housing market tanked and defaults on mortgages spiked, nearly all banks were forced to set aside huge amounts of cash to cover losses in their mortgage portfolios last year. What will be different about the fourth quarter, and subsequently this year, is that problems in other portfolios, like credit cards and auto loans, are likely to be more pronounced than in previous periods, reflecting the deepening recession.

While Citigroup's troubles have been exacerbated by its sheer size and the scope of its global business empire _ which includes everything from retail banking to credit cards to corporate lending _ analysts see other banks struggling to maintain sufficient capital this year.

"We consider the financial services industry significantly undercapitalized," wrote Friedman, Billings, Ramsey & Co. analyst Paul Miller in a recent research note. "Current capital levels, which should be considered inadequate in even the best of times, pose an even greater risk entering 2009, a year that will remain challenging for financials."

Specifically, Miller is cautious about Bank of America and Wells Fargo & Co., noting their thin common equity. Both banks made sizable acquisitions last year, and therefore are likely to feel some strain as they integrate operations.

In the past year, Bank of America scooped up Countrywide Financial Corp. and Merrill Lynch & Co.; Wells Fargo bought Wachovia Corp.; and JPMorgan Chase acquired failed Bear Stearns Cos. and Washington Mutual Inc. Most analysts agree that it's too soon for these banks to have reaped any substantial benefits from the acquisitions in the fourth quarter.

NEW YORK — The original financial supermarket is dead. Citigroup signaled the end of a decade-long experiment to create one-stop shopping for financial services _ everything from consumer loans to ...
NEW YORK — The original financial supermarket is dead. Citigroup signaled the end of a decade-long experiment to create one-stop shopping for financial services _ everything from consumer loans to ...
 
Comments
148
Pending Comments
0
iPhone App Promo

Want to reply to a comment? Hint: Click "Reply" at the bottom of the comment; after being approved your comment will appear directly underneath the comment you replied to

View Comments:
Page: 1 2 3 4 5 Next › Last » (5 pages total)

The entire US govt is a ponzi scheme.

    Favorite    Flag as abusive Posted 06:54 PM on 01/16/2009

...gee, I sure hope that supply side/free trader criminal robert rubin cashed in his stock when he left A WEEK AGO. WE LET FILTH LIKE HIM RUN OUR ECONOMY!!!!!!

    Favorite    Flag as abusive Posted 12:05 PM on 01/16/2009

All those banks mentioned in the article had sub prime lending branches that scammed and ripped people off for many years. I personally know victims of Countrywide, Wells-Fargo, CitiFinancial (the sub prime lender of CitiBank) etc. I don't think they deserved to be bailed-out and bought out after what they did to the economy and countless American families. Citi should not have been trying to monopolize the entire financial market while putting average people literally out of a house and home. That's cutting off your own nose to spite your face. Don't they know basic math? If you create fake money and then lend it to people, then take it back when it defaults and make another company pay it back (the money is still fictional at this point), then the "paying-back" company cannot pay it back because there is too much fake money debt, now the tax-payers (who were ripped off in the first place) have to pay back money that doesn't exist in the first place. Now the schemers houses of cards are falling and they want more money from their victims. This is the most monsterous ponzi scheme I've ever seen.

    Favorite    Flag as abusive Posted 11:30 AM on 01/15/2009
photo

CItiGroup has robbed from the poor and middle class for years...their credit cards scammed millions , their overseas customer service stole from the American job pool (harrassed customer)....the CEO got millions in the bailout..... I say it about time, the larger a company gets, the greedier it becomes. I am sure the less the exec employees did not get much in return. If CitiGroup paid back all they stole from customers and bail out..... our economy would pick up!

    Favorite    Flag as abusive Posted 07:32 AM on 01/15/2009
photo

Isn't it time for all banks too big to fail to be broken up??
Instead they are buying each other with taxpayer money.
For the big fish failure is never an option. You just go raid the treasury.
We will see what kind of balls Obama has. If he has Teddy balls he breaks up the trusts (banks)
who proved they can't be trusted. Smaller banks can better serve Main Street. Aren't most new
jobs created by small businesses?? If the big banks don't want to loosen credit to qualified
customers then Obama should nationalize one or two and show them how it is done.
This is the very definition of a President doing the PEOPLE'S business and Obama needs
to focus on the PEOPLES's business in his inaugural address.
My fear is that Obama's balls have shrunk since he has come to Washington.

    Favorite    Flag as abusive Posted 12:20 AM on 01/15/2009
photo

Another one bites the dust....................good riddance! And, Bank of America is back at the trough for another bail out chunk. Hopefully they're next, followed by JP Morgan Chase, Wells Fargo, Capital One, and the rest of their ilk. Ultimat ely, even the non-transparent bailout trough will be empty, and these idiots will have to reap the derivative seeds they sowed.

    Favorite    Flag as abusive Posted 11:01 PM on 01/14/2009
photo

Big Banks are at the HEART of this Crisis and we need alternatives to them!

They get their funds from government at low rates and then price gouge their customers to make massive FEES. And that is the traditional part of their business!

The Modern Methods they invented was 98% TOXIC!

We need to find ways to BYPASS Banking and remove the corrupt middle-men who did this to our America!

One way: Government Internet Bank that directly serves Americans without the INFLATED FEES and RATES of the middle-men!

    Favorite    Flag as abusive Posted 09:10 PM on 01/14/2009

Good idea.

    Favorite    Flag as abusive Posted 11:25 AM on 01/16/2009

Karma. This company has abused it's credit customers and nothing better could happen to it.

    Favorite    Flag as abusive Posted 08:15 PM on 01/14/2009

If they are so big they need bailouts, they should be broken up, whether willingly or by legislation. JP morgan should be broken up as well as others. Also, until the administration commits to no more bailouts of financial institutions, the stock market will continue to drop whenever a bailout looms. Firms will work their hardest to look like they are in dire straights so that they can get a little more bailout money.

    Favorite    Flag as abusive Posted 07:29 PM on 01/14/2009
photo

Pandit also said he was taking CitiGroup back to just banking !

He said that 2 months ago and now he gets rid of a Investment Arm and people are freaking out.

Panit was sidelined and ignored about over loading in any one area and now they see he was right all along.

    Favorite    Flag as abusive Posted 07:13 PM on 01/14/2009
photo

YES! Where is pajeff?

    Favorite    Flag as abusive Posted 06:06 PM on 01/14/2009

LOOK!!!

UP IN THE SKY!!!

IT'S A BIRD...IT'S A PLANE...SPLAT!...oops, it's pajeffie. Bummer.

    Favorite    Flag as abusive Posted 06:29 PM on 01/14/2009
photo

I miss him sometimes. No one was so consistently wrong for so consistently long.

    Favorite    Flag as abusive Posted 06:38 PM on 01/14/2009

They need to break Cit-Bank up into little pieces and sell it. Fir off the management.

    Favorite    Flag as abusive Posted 06:05 PM on 01/14/2009

Will you be the one to ask the Saudis to do that? Good luck keeping your head...

    Favorite    Flag as abusive Posted 06:39 PM on 01/14/2009
photo

NOTHING IS TOO BIG TO DOWNSIZE!

The use of TAXPAYER money to MERGE small and large Banks into MEGA BANKS is failing as Wall Street has failed on so many other FRONTS! The goal was to reduce competition, BUT:

In the Age of Technology the Government can fight this reduction in competition by having the following:

Internet Central Bank, ICB
------------------------------------
1. Include Fannie/Freddie in the ICB
2. Include the FED in the ICB
3. Use Internet, Databases, and automation software to provide direct Banking Services
4. AVOID USURY - Defined: Usury is the interest above the lawful rate or unreasonably high rates that Banks now charge.
5. ICB will compete well with Banks by removing the corrupt Middle-Man Layer who charge High RATES and High FEES!

Offer Internet Automated Fixed Rate Loans at the FED Rate +2.5% or currently 2.5%, to all Homeowners with Low FEES. 98% of loan processing done with automation and 2% for final Manual Verifications.

Also offer ATMs, Credit Cards, and Auto Loans all without "TRICKS" or TRAPS" and low rates.

This would stimulate the Economy more Powerfully than any other approach!

    Favorite    Flag as abusive Posted 04:43 PM on 01/14/2009

Yep.

Notice how once the gubmint TARP teet dried up, banks stopped "sharking" one another?

Co-inkie-dink?

    Favorite    Flag as abusive Posted 06:32 PM on 01/14/2009
photo

Bring all outsourced jobs, especially, phone banking back to the U.S.
Sure do not like to have our information outside of our jurisdiction!!!!

Talking about ID theft, etc. Any protection if happened outside of the US?
Wouldn't you agree?

I mean, when you call bank, credit card or any other money center companies...
if you reach outside of the U.S. ... primarily in India...
Are we protected? Will Indian government honor US law?

    Favorite    Flag as abusive Posted 06:45 PM on 01/14/2009

Google "Outsourcing U.S. Government Intelligence Services".

That'll give you nightmares.

    Favorite    Flag as abusive Posted 06:52 PM on 01/14/2009
photo

Is Citi going to sell that failing, Spanish construction company Sacyr Vallehermoso that it paid $10 billion for in December, less than a week after getting the second emergency round from Paulson?

That is the most disgusting, illogical, and ill conceived of all Tarp uses. To top it all off, they obviously over paid for that turkey.

Hey congress, how do you like the way Citi is stimulating the Spanish economy with our Tarp money? Nancy? Harry? Barney??

I think the FBI should look at that one. I think that someone's brother-in-law got bailed out. Was this another Rubin deal?

see: http://www.thestreet.com/story/10450514/1/citi-to-buy-spanish-highway-operator.html?puc=_tscrss

    Favorite    Flag as abusive Posted 04:27 PM on 01/14/2009

Perspective, please! Anyone in callous disregard for the consequences of their actions makes the accident a matter of manslaughter, the thief responsible for any death consequential, therefor MADOFF, the Federal Judge, Congress, and the banksters are guilty of CAPITAL CRIME. Their demise, the corporate demise, the corrupted government demise, is but real justice, NO MORE "Best Justice Money Can Buy!"

    Favorite    Flag as abusive Posted 03:00 PM on 01/14/2009
- 957 I'm a Fan of 957 permalink

And who is going to charge and prosecute them? certainly not the citizens, we just bitch about it, no if us citizens had any nuts, we all would be marching on washington demanding our pound of flesh, but no we just bitch about it, besides its 30 below here gotta throw another log in the furnace. But I'll be bitching and the boys at the coffee shop and around the water coolers around the nation will be bitching and that about all we will do.

    Favorite    Flag as abusive Posted 04:16 PM on 01/14/2009

Heyyyyyyyyy! These dummies are dismantling all the smaller community banks so We will have to deal with them during the green revolution.

Oh no you don't. I'm gonna get signatures to stop this and ask the PE and the Congress to create a Fed Bank that backs all the investment of the People. Let the Private Capitalist, eat their own.

    Favorite    Flag as abusive Posted 05:39 PM on 01/14/2009
Page: 1 2 3 4 5 Next › Last » (5 pages total)
Comments are closed for this entry

You must be logged in to reply to this comment. Log in  or  Connect