05/11/2009 05:12 am ET | Updated May 25, 2011

Blog For The Environment -- It's Working

Leading the charge? You guessed it--young bloggers. They're largely responsible for dominating the search returns that debunk coal's PR machine.

Essentially, we have the tools, the willpower, and we can make a real difference--just by blogging. Which is more important now than ever: this is a pivotal moment in the green movement, and big, polluting industries like coal and oil still have the lion's share of the resources, and they're not going to go quietly into the night as clean energy technologies start honing in on their market share. So we're going to need every last one of you web-savvy environmentalists to spread the good green word.