Boing Boing And Ralph Lauren Clash Over Image Of Emaciated Model
There's a great blogosphere-battle brewing between website Boing Boing and clothier Ralph Lauren over an advertisement featuring a Ralph Lauren-clad woman photoshopped to impossible thinness.
The gauntlet was thrown when a Boing Boing blogger reproduced the ad with this succinct critique: "Dude, her head's bigger than her pelvis."
Instead of addressing this disturbing, and accurate criticism, Ralph Lauren responded by accusing Boing Boing of copyright infringement for reprinting the ad. Even though, As Boing Boing points out, this is "classic fair use: a reproduction 'for purposes such as criticism, comment, news reporting.'"
Happily, Boing Boing will not be cowed by Ralph Lauren's threat, as co-editor Cory Doctorow makes clear:
So, instead of responding to their legal threat by suppressing our criticism of their marketing images, we're gonna mock them. Hence this post.
Other strategies for battling Ralph Lauren Doctorow plans to employ include: reproducing the ad with the original criticism, publishing Ralph Lauren's legal threats and offering "nourishing soup and sandwiches to [their] models."








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The Huffington Post | Lila Shapiro
First Posted: 10- 6-09 04:48 PM | Updated: 10- 6-09 09:25 PM