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Yes Men Pull Off Chamber Of Commerce Hoax On Climate Change (VIDEO)

First Posted: 03/18/10 06:12 AM ET Updated: 05/25/11 03:25 PM ET

UPDATE: Scroll down for video of the Chamber of Commerce hoax pulled off by The Yes Men.

Political performance artists, The Yes Men, have taken credit for today's prank, in which they posed as Chamber of Commerce officials pushing for comprehensive climate change legislation. In a statement from the group offered hours after a fake press conference was held at the National Press Club and a fake press release was sent out under the Chamber's name, The Yes Men said the following:

WASHINGTON, D.C. - In a dramatic announcement at the National Press Club today, the U.S. Chamber of Commerce reversed its position on climate change policy, and promised to immediately cease lobbying against the Kerry-Boxer bill.


Not.

Within minutes of the announcement, it was revealed that the "Chamber spokesperson" was an impostor, and the press conference an elaborate hoax designed by activists to draw attention to the U.S. Chamber of Commerce's fight against public interest on climate change. At the close of the news conference, real Chamber of Commerce spokesperson Eric Wohlschlegel barged into the room visibly rattled, and declared the event a fraud.

The stunt was pulled off by the Yes Men, the activists best known for posing as corporate executives in order to reveal how corporate greed negatively influences public policy. Recently, the Yes Men have focused their attention on the urgent need for action on climate change. Today they sought to reveal--and repeal--relentless corporate lobbying of elected officials aimed at derailing domestic climate legislation and a much-needed global climate accord.

[snip]

At the end of [fake U.S. Chamber "representative" "Hingo Sembra"]'s remarks, Eric Wohlschlegel confronted Bichlbaum. In the stand-off, both accused the other of being a fraud and disrupting business as usual. The standoff ended with Wohlschlegel dispensing his business card to reporters in the room, and attempting to field a number of pointed questions about the Chamber's real stance on climate legislation currently in Congress, which the real Chamber opposes.

The video of the National Press Club affair was passed along to the Huffington Post late Monday afternoon. It is a must watch.


The whole prank left the U.S. Chamber of Commerce frantically trying to track down the perpetrators and threatening to push for a criminal investigation. An unamused statement from senior Vice President for Communications and Strategy Thomas J. Collamore read as follows:

"Public relations hoaxes undermine the genuine effort to find solutions on the challenge of climate change. "These irresponsible tactics are a foolish distraction from the serious effort by our nation to reduce greenhouse gases. The U.S. Chamber believes that strong climate legislation is compatible with the goals of improving our economy and creating jobs. We continuously seek opportunities to engage in a constructive dialogue to achieve these goals.

"We will be asking law enforcement authorities to investigate this event. Beyond that, the Chamber will simply continue to focus on a positive vision for getting people back to work and growing our economy."

* * * * *

EARLIER REPORTING:

The U.S. Chamber of Commerce was the victim of an massive hoax on Monday in which a group pretending to be the business lobby hosted a fake news conference at the National Press Club announcing a "dramatic" shift in its position on climate change.

The guilty party remains, as of mid-day, undisclosed. But their ruse was elaborate enough to catch several reporters (and apparently the press club itself) off guard. The first inklings that something fishy was going on came at roughly 11:15 am when a email press release was sent out under the Chamber's logo and name announcing that the organization was now "throwing its weight behind strong climate legislation." The name of the Chamber's president was misspelled, and a quick follow-up call to the actual group revealed that no such policy shift had occurred.

Before a correction could be issued, Reuters ran with the story, which was subsequently carried on various news outlet websites as well as covered by business television stations like CNBC.


It turns out, that an email press release was just one component of the hoax. In addition, the fake group managed to secure space at the prestigious National Press Club to host a "press conference" announcing its change in climate change position, according to the real Chamber. Several reporters were in attendance, I'm told, unaware that this was all a big joke.

The event would have gone off without a hitch except for the fact that an actual Chamber spokesman was tipped off to the shenanigans and moved quickly to break it up. A reporter interested in covering what she thought was a real event inadvertently showed up at the Chamber's office on H Street instead of the press club.

"She came here to the Chamber looking for a news conference," explained Eric Wohlschlegel, a spokesman for the real Chamber. "She said she got it wrong that she was going to a Chamber press conference at the press club."

"I said, what press conference are you talking about?" he added. "So I went with over her to check it out and immediately tried to break it up."

A source with indirect knowledge of what transpired at the press club said there was video taken from the event showing Wohlschlegel frantically attempting to alert reporters that they were covering a hoax. The Huffington Post, naturally, is trying to obtain said video.

Still questions remain. Who exactly is behind the staged event? And how could the press club allow this to occur? Talking Points Memo suggests that Avaaz, an international activist group, was behind the prank.

A call to the press club was not immediately returned.

UPDATE: A source close to the infamous pranksters, The Yes Men, claims that the group was behind today's hoax and will be sending along a press release and video shortly. Stay tuned!

FOLLOW HUFFPOST GREEN

UPDATE: Scroll down for video of the Chamber of Commerce hoax pulled off by The Yes Men. Political performance artists, The Yes Men, have taken credit for today's prank, in which they posed as Chambe...
UPDATE: Scroll down for video of the Chamber of Commerce hoax pulled off by The Yes Men. Political performance artists, The Yes Men, have taken credit for today's prank, in which they posed as Chambe...
 
 
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01:43 PM on 10/26/2009
U.S. Chamber of Commerce President Tom Donohue says a campaign by the White House and its allies to undermine his $200-million-a-year association has largely failed — and actually has helped raise even more money for its pro-business efforts.
08:43 PM on 10/23/2009
Turnabout is fair play for the fake letters that were sent from "NAACP" and other organizations a couple of months ago, arguing for business interests to trump progressive causes.
HUFFPOST SUPER USER
Roxanna
08:43 PM on 10/20/2009
Absolutely Wonderful! We need more Yes Men!
06:16 PM on 10/20/2009
Balloon boys .................Balloon Boys...............Balloon Boys............
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HUFFPOST SUPER USER
JazzyJim
Nuzis stay to the Right
06:06 PM on 10/20/2009
Love the Yes Men too, but at some point they become the story and the real truth get's buried. Climate Control is important. It's amazing we have the "way" in this country, we just lack the "will".

Time to protest FOR our country - instead of AGAINST it like Fox.
05:43 PM on 10/20/2009
Love the theatrics - but the Yes Men guy looks positively like a ZOMBIE! And he gives up too easy. This makes the whole enterprise look wimpy. Come on Yes Men, if you're gonna impersonate an official - do it with a little more hutzpah!!

Unfortunately this stunt shows how badly the climate change story is going. That these guys have to muddy the waters and tarnish the hard work of the climate activists is pathetic. Now Climate Changers will be inevitably confronted with charges of fraud in all they do. Kids and high schoolers will be heartbroken to learn that what they been programmed to believe tuns out to be nothing more than a fraud.

Some of us true believers are angry with this stunt becuase it undermines our hard work!!! Arghhh!!!
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08:44 PM on 10/20/2009
"Yes!" says the corporate elite, "Fight among yourselves, liberal loonies! While the corporations take over every thing."

Every conflict has many solutions, and some have complex and varied elements to their resolution. No one way is the RIGHT way. What efforts are done by one organization make inroads that other groups have no sway over. As for the YES MEN, they use humor and hoaxes to get attention focused on important issues - in this case, forcing the press to give HARD confrontational questions to the real Chamber rep. They didn't undo any other efforts in doing it, they actually put it into the news again that the Chamber does not represent a reasonable position in contrast to what the YES MEN presented.

But feel free to argue with other liberals and get all mad at your friends, since that is another strategy.
HUFFPOST COMMUNITY MODERATOR
koyak23
02:48 PM on 10/20/2009
We need more "yes" men !
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Americanwhiner
12:44 PM on 10/20/2009
Maybe this is the only way right wing news media will cover the real issues. Good job, Yes Men. Courageous, righteous, necessary.
12:12 PM on 10/20/2009
Let me tell you, most people aren't Michael Savage. Most people can be reason with and be made to understand, like Al Gore did (Al Gore of all people). But I hardly think that this fail attempt by Balloon-Boy-YesMen at Ashton Kutcher douchebaggery is the way to go.
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toltec998
Power concedes nothing without a demand
04:17 PM on 10/20/2009
When we have US Senators and Congressmen spinning birther, death panel and racist issues to the extent that they are, I believe this is totally appropriate.
06:14 PM on 10/20/2009
Sure let just throw everything in the pot. Birthers, death panels, Sarah Palin, the democrat donkey, and Hit ler for good measure when talking about this group of more ons. In response to the sarcasm, I say No, it's not appropriate, in fact it's bogus, but that it's not what we are talking about here is it?
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05:30 PM on 10/20/2009
Failed attempt? It is getting their message out, hows it a failed attempt?
06:07 PM on 10/20/2009
The message out, which was??.. All i remember is them getting stump on by a single individual doing his job. There is nothing, not a single thing that this guys put out there that wasn't already known. The execution was terrible.
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toltec998
Power concedes nothing without a demand
10:55 AM on 10/20/2009
It is absolutely crazy when a political satire group like the Yes men have to speak to stand up for what is blantantly right, transcending all the political twisting and squirming. I want the Yes Men for congressmen that represent me.

Good job guys!
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HUFFPOST SUPER USER
Guitar63
11:34 AM on 10/20/2009
The best part is how the chamber of commerce had to "although cautiously indirect" admit that they are trying to derail global warming legislation. It trully was a masterful move.
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10:28 AM on 10/20/2009
Thank God for business cards. Otherwise, would we really know who anybody was?
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08:50 PM on 10/20/2009
Yeah, it's too bad he didn't have some gag cards to make a funnier conflict.
RTIII
Poster of over 0.0135% of all HufPost comments
09:31 AM on 10/20/2009
A simple lamination machine and a half hour or so of badge preparation and the guy (and gal) could have flaunted their badges and business cards, saying, "Guards, can you escort this guy out of the room, please? He's disrupting our press conference." Also, the woman could have perhaps kept this guy from interrupting by screening people just outside the conference room - this type of screening is done all the time! This way, nobody in the room would have even known there was a legitimacy issue...

So, they get a 9 out of ten in my book - just a TINY bit more preparation and they could have _completely_ pulled it off.
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01:54 PM on 10/20/2009
what if having the real Chamber guy show up and then get pressed with and avoiding uncomfortable questions was the plan all along? Could the mysterious reporter showing up that the 'wrong place' been part of the stagecraft?
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Leif Utne
VP Community Development at http://zanby.com
02:28 AM on 10/20/2009
F'ing brilliant work by the Yes Men. This is the best kind of political satire.
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HUFFPOST COMMUNITY MODERATOR
shockmagog
Infrared hair, UV shades, SPF 110 dome.
01:48 AM on 10/20/2009
The Yes Men are brilliant!

Would that it were true, though, that the Chamber of Horrors would actually come to its senses and do what's best for our country.
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01:36 AM on 10/20/2009
Love this statement by the CoC spokesperson: "Public relations hoaxes undermine the genuine effort to find solutions on the challenge of climate change."

I think that's the point of everyone's criticism of the CoC.