Metropolitan Home Magazine Folds

New York Times:

Another home magazine has been demolished.

Metropolitan Home will cease publication with its December issue, Hachette Filipacchi Media U.S. said Monday.

Read the whole story: New York Times

Comments

[clearpepsi]

I had a subscription of it at one point (three years ago), it will be missed - I liked it... but also miss Domino which folder about two years ago...

[JavaManiac]

Never heard of it!

[lukebenward]

Here in Canada, our Fine Living Network (FLN) shut down and was immediately rebranded DIY Canada. In the US, FLN is going to be rebranded as The Cooking Channel (Fall 2010). You had several upscale magazines announce folding last month (one called Cookie that sold $300 child outfits). While there's a recession turn around, no need for extravagance.

[BowlingForRevenge]

I hope House Beautiful folds before I get that bill.
I accidentally subscribed while entering a contest

I always wondered how many folks can afford a $6000 Mitchell Gold sofa re-covered in 15 yards of $250 a yard Schumacher fabric. Always wondered...

[rivergirl301]

I used to get one of the la-dee-dah decor magazines but threw in the towel when month after month, it became a laundry list, pun intended, of where to send your $2000 sheets out to be cleaned. Heard there was a great place in Chicago, FYI.

[Harry Scrote]

My Nelson impression, "HA ha."

[Harry Scrote]

Just goes to show ya that all that stuff is just stuff. It does not give someone soulless, a soul.

[EgregiousEgregious]

jukesgrrl is absolutely right. We dropped our subscription after they stopped being Apartment Life. 30 years later, now that our kids are grown, it'd be nice to have a magazine reflecting our downsized life.

[jukesgrrl]

Gee, who could have seen that coming? Metropolitan Home started out life as the very good magazine Apartment Life, which filled a unique niche. AL provided people of good taste and somewhat limited means ideas about putting design to work in their life. Like every other shelter magazine in the early '80s, it feel prey to rampant consumerism and worship of the McMansion (or at least the McCondo). It might have featured better design than many other titles, but made the assumption that its readers had bottomless pockets and the desire to turn their homes into showcases for luxury goods that would one-up the Joneses.

I can only hope, as the recession carries on and many of us see the wisdom of "less is more," that someone gets the idea for a new magazine. May I suggest the title Apartment Life?

[clearpepsi]

unlike you I am not happy to see it go and don't wish the recession goes on (a lot of people are hurting)... but your right it was about apt. life and sold all the high end stuff few could afford, so it most likely wasn't the healthy thing for our consumer addicted culture, but there was a design and art component to it's layouts that had some eye green leafy value..., I'll miss it... I live in Australia now and they have a magazine that is a hybrid of it, Ready Made and the defunct Domino called "Real Living"

http://realliving.ninemsn.com.au/

[jukesgrrl]

I never said I was happy to see MH go. I also am not happy about the recession. The company I worked for went bankrupt last year and cut the division I worked for, so I am one of the millions seriously effected. I only said I was unhappy that Metropolitan Home killed Apartment Life.

[mountainweb]

This mag had a VERY small market share and the lack of a solid ad revenue base killed it when ad revenue started retracting, wrong time, wrong place.

[lukebenward]

Sorry. Never heard o fit. Oh, well. *moves on*