More

Volvo: Geely Group Near Deal To Buy Volvo Brand From Ford

First Posted: 03/18/10 06:12 AM ET Updated: 05/25/11 04:00 PM ET

Volvo Geely
Geely Reportedly Close To Acquiring Volvo From Ford

STOCKHOLM (AP -- LOUISE NORDSTROM) -- Ford Motor Co. moved closer Wednesday to selling its loss-making Volvo unit to China's Geely Group, saying a final deal is expected early next year if financing and government approvals fall into place.

If the sale goes through it would be another step in the U.S. auto industry's retrenchment from global operations, and another acquisition of such assets by a Chinese company.

General Motors Co., is selling its rugged Hummer brand to construction machinery maker Sichuan Tengzhong Heavy Industrial Machinery Corp., and China's Beijing Automotive Industry Holdings has agreed to buy some powertrain technology from GM's Swedish Saab unit, which is being closed down unless a buyer is found by year end.

BAIC was also involved in the Swedish consortium Koenigsegg Automotive AB's failed attempt to take over Saab.

Ford acquired Volvo in 1999 for $6.45 billion and has wanted to unload the Swedish carmaker since last year to raise cash and focus its efforts on three core brands: Ford, Lincoln and Mercury.

Work on financing and government approvals remains to be completed, Dearborn, Michigan-based Ford said in a statement, adding it expects to sign the deal in the first quarter of 2010 and close it in the second quarter. The announcement did not reveal the amount of Geely's offer.

For 10 years Ford and Volvo have shared safety and other technology. For instance, Ford's Taurus sedan is based on Volvo underpinnings. Any agreement with Geely is expected to include details about sharing intellectual property rights and engineering.

"The prospective sale would ensure Volvo has the resources, including the capital investment, necessary to further strengthen the business and build its global franchise, while enabling Ford to continue to focus on and implement its core ONE Ford strategy," the statement said.

It said Ford expects to cooperate with Volvo Cars after the sale but doesn't intend to maintain a shareholding in Volvo.

In a separate statement, Geely said its negotiations with Ford had deepened since October and that it had also held "constructive" talks with Volvo's management and Swedish union and government officials.

"If a final purchase agreement is signed, as a world famous Swedish car brand, Volvo will continue to lead the trend of world auto technology in safety and environmental protection, and will quickly increase its unique competitive status in the Chinese market," Geely said.

Volvo spokeswoman Maria Bohlin called the announcement "a step in the process," but noted that the deal "still isn't complete."

Auto analyst Matts Carlson estimated the price tag for Volvo at between $2 billion-$2.3 billion and said a Geely takeover would be good for Volvo.

"Volvo gets a new owner with a lot of money and which I expect will mostly leave it alone because it knows more about vehicle development, vehicle sales and vehicle distribution," said Carlson, of the Goteborg Management Institute.

He added Volvo will also get a boost from access to China's fast-growing auto market.

FOLLOW HUFFPOST BUSINESS

STOCKHOLM (AP -- LOUISE NORDSTROM) -- Ford Motor Co. moved closer Wednesday to selling its loss-making Volvo unit to China's Geely Group, saying a final deal is expected early next year if financing a...
STOCKHOLM (AP -- LOUISE NORDSTROM) -- Ford Motor Co. moved closer Wednesday to selling its loss-making Volvo unit to China's Geely Group, saying a final deal is expected early next year if financing a...
Filed by Grace Kiser  | 
 
 
  • Comments
  • 40
  • Pending Comments
  • 0
  • View FAQ
Comments are closed for this entry
View All
Recency  | 
Popularity
This user has chosen to opt out of the Badges program
photo
RJII
Yes "you" can. BO2012
08:13 AM on 12/25/2009
I leased a S60 turbo a few years ago. black on black loaded. I miss it.
12:37 PM on 12/24/2009
All this talk of economic recovery is nonsense. Unemployment still too high, no jobs, banks not lending, no affordable healthcare & education.
reading: http://iamned111.blogspot.com

This economy is a ponzi scheme of debt and dreams.
11:59 AM on 12/24/2009
I love my S60. I know next to nothing about cars, But my S60 feels comfortable; has a smooth ride and high-quality leather upholstry. Additional perk, Swedes know how to build cars with tall people in mind.
Japanese manufacturers usually don't. they try, but the cabins frequently have over-sized little person feel. Hope Geely Group doesn't mess with the concept.
07:55 AM on 12/25/2009
Geely only buys the *continuing* technologies of base frames and the other technologies. In another word, Geely acts as the technology investors who pumps money (now and in the future) into Saab and expects to share the existing and future technologies of Saab. It does not invovle with the existing Saab operations and designs.

One of the key technologies Geely (or more appropriately, China) goes after is the Safety and Comfort. Geely have been able to effectively produce cars but it is lacking in safety measures and comfort index. By acquring the Saab technologies, it will help Geely to leapfrog into the best in these two areas.
10:21 AM on 12/24/2009
I bought a C30 earlier this year after an accident in my Toyota incinerated it beyond recognition. I feel safer in a Volvo, it looks great and handles like a charm. I love my C30 and see a lot of Volvos on the road here in the DC metro area. I'm not sure what the sale of Volvo to a Chinese entity holds for the product in the future, but I know that Volvo has a great reputation for safety and innovation now.

I hope that doesn't change...but I have a feeling...
11:21 AM on 12/24/2009
I love the look of that model, it harks back to the P1800 series of the 60s and early 70s. It's weird though, I've only seen two or three of them on the road, and I live in the big city, not out in the sticks....I'm afraid if I drive one I will want it ;-)
12:18 PM on 12/24/2009
I will have to check out some images since I've never seen a P1800. I think I was drawn to the unusual shape of the hatchback. I think it could be slightly more fuel efficient, but it has some great power and really good pick up.

And yes, if you drive one, you will want one. That is EXACTLY what happened to me. I was actually in the market for the behemoth XC60 but hard a hard time reconciling the fuel economy as a single person with not much to haul. I drive the C30 and I was sold. Sporty, sleek design and decently appointed interior. It's not flashy, which was another selling point for me, but it definitely stands out because they are so uncommon.
12:20 PM on 12/24/2009
Ahhhhh!

Volvo P1800 es Break (1971)

http://www.allsportauto.com/english/wallpapers.php3?zl_id=2693&zl_idMD=546
09:25 AM on 12/24/2009
Volvo used to build a car that was safe. Not particularly attractive, reliable, or sporty, but you knew your family would survive a collision, even a roll-over in a Volvo.

Unlike SUVs, the pillars and roof on a Volvo WERE structural. In their ads they'd stack six of them on top of each other and they wouldn't crush. An SUV roof is nothing but a "glass greenhouse" that will immediately collapse. Where is your head and shoulders supposed to go when the roofline collapses down to the hoodline in an SUV rollover?

At some point Volvo decide to try and make their cars "sexy". And I must admit, the twin-turbo S80 is one of the fastest cars I've ever driven. Freakin' impossible to work on, they stuffed so much engine into such a tiny space, but...it was fast.

The PERCEPTION is, with side airbags and all, other vehicles "caught up" in terms of safety. They didn't. An SUV rollover is one of the deadliest accidents there is. Are Volvo's still safer? I don't know. Their ads certainly don't "sell" safety anymore.

Well, so long, Volvo. RIP, cause you saved a lot of lives during yours.
07:57 AM on 12/25/2009
Saab remains in its own sales, operations and development. Geely only invests in the technologies area. The investment is ensure Geely access to the existing and future technology developments of Saab.
04:26 AM on 12/24/2009
RIP Volvo. More than 50 years of innovation in safety features, R&D, sold for only 2 billion dollars

The chinese love thos etechnology transfers and then the CEO's and politicians come whining about the population buying imported goods ...
HUFFPOST SUPER USER
exilist
05:44 PM on 12/23/2009
So sad. The venerable Volvo brand being sold to that other well-know brand with a long-standing history for safety and quality... Geely.
07:58 AM on 12/25/2009
Good news actually. Geely will end up more competitive in safety and quality, which benefits the customers.
05:32 PM on 12/23/2009
Among the old GM brands (Chevy, Buick, GMC, Cadillac, Saturn, Pontiac, Hummer, SAAB), the brand with the worst dependability is SAAB. Similarly Volvo has lower dependability than Ford, Lincoln, and Mercury. It's no coincidence that the lowest reliabilty brands are being sold. http://www.jdpower.com/autos/ratings/dependability-ratings-by-brand/sortcolumn-1/ascending/page-#page-anchor
photo
HUFFPOST SUPER USER
mountainweb
Conservative Commonsense
09:27 PM on 12/23/2009
GM was not intelligent enough to sell it they are shutting it down and selling some of the technology, assuming they dont screw that up as well.....
08:02 AM on 12/25/2009
Saab technolgoies are reliable but not top notch. If they don't sell it to the Chinese, they can not sell it to any other car manufacturuers in the West. And within year or two, Chinese might not want the technologies anymore. So it is actually a very calculated business move to off-load a dying brand's technologies and keep some cash in hand.
photo
HUFFPOST SUPER USER
Tom95134
10:35 PM on 12/23/2009
Actually, both SAAB and Volvo had good reliability and reputations until they were taken over by U.S. manufacturers and became subject to the strip-mining mentality of American business management.
photo
HUFFPOST SUPER USER
Imhotep40
He who comes in peace
12:36 AM on 12/24/2009
Actually, you may be mistaking performance for reliability . . . engineering, as with most European Manufacturers ran rings around their counterparts in the US, but maintenance costs per mile have always been higher than America's big three (well, two and a half now) . . . . air cooled VW's were the exception
10:23 AM on 12/27/2009
Actaully Saab and Volvos quality and reliability improved under GM and Ford ownership

Bothe companies were rescued from financial trouble by the US makers and they reinvested in them

European cars have sruggled in qualityand reliability vs Anerican and Japanese cars for some time
05:22 PM on 12/23/2009
I had a 240 back in the day. How has the Volvo been since the Ford takeover? Are they pretty crappy now? I see lots of post 1999 models on the road....
10:26 AM on 12/24/2009
I bought a C30 and I love it. They don't do loaners like other luxury brands, but their safety ratings are hard to beat. Acura and Audi have also done a good job being competitive in the safety ratings arena, but I think Volvo's reputation precedes itself when it comes to safety innovation (city safety technology package on the XC60, 3-point seat belts, etc).

That said, I've heard a lot of folks who have been lifelong Volvo owners/enthusiasts complain about a steady decline in reliability. Not in terms of performance, but more electrical problems with dash components and the like. Even though there are quite a few later models on the road, the older Volvos seem to have been built to last. I see quite a few early models (I mean 15+ years old) on the road, too.
11:18 AM on 12/24/2009
I spoke to a Volvo mechanic the other day, he said that parts are getting harder to find for the old school models....too bad :(
photo
mybostonjack
Vision over visibility.
04:58 PM on 12/23/2009
Earth will be renamed China.
03:22 AM on 12/24/2009
No, the Chinese recognize that Earth is a strong brand. They will simply but the rights to the future profit generated by Earth.
03:23 AM on 12/24/2009
...that's BUY the rights...
04:47 PM on 12/23/2009
good articles; http://iamned111.blogspot.com/
photo
HUFFPOST SUPER USER
washlib
04:16 PM on 12/23/2009
Thankyou Ford, for running a brand with good sales, excellent customer loyalty and good products INTO THE GROUND!

I'm sure the Chinese will do a better job...not. Expect Volvo to be dismantled in 5yrs.
photo
HUFFPOST SUPER USER
Chipher
02:30 AM on 12/24/2009
,,,some of the best minds in the universe will be in those Volvo-Geeley IPR meetings, otherwise five years? more like five minutes, ... why would Geeley want to take on after-sales parts inventory and customer warranty service, given the US market is predicted to dump for seven years. Like the new old-saying goes, 'You will only sell one whiz-bang into China, before they sell theirs back to you.'..
photo
HUFFPOST SUPER USER
TJCole
03:48 PM on 12/23/2009
Selling Volvo to Red China, and most of Saab's technology is going there too, it's disgraceful we are witnessing the Fall of the West..!

Thanks to America's disloyal Capitalists...!
HUFFPOST COMMUNITY MODERATOR
JScott
John Galt's last name is McGuffin-Smithee
04:32 PM on 12/23/2009
Yup it's all about the money, and how much the execs can get, not whether you make a competitive product.
08:08 PM on 12/23/2009
"Red is the East, rises the sun..."