A Bangladeshi laborer was beheaded and his head burnt in a kiln by bricklayers hoping to make sure their bricks were a deep red, according to reports.
The 26-year-old man had been killed under orders from the brick-field's owners, who had been told by a fortune teller that a human sacrifice would result in redder bricks.
"They said the owners were unhappy as the brick-field was not producing reddish bricks despite enough heating," said Golam Sarwar Bhuiyan, a local police chief.
"A fortune teller then suggested that the brick-field needed a human sacrifice."
Four men have been arrested in relation to the murder, which took place in a remote area of Northern Bangladesh.
Red bricks are worth a premium in the area, as it is believed to show they have been baked properly.