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'Fresh Air': Daniel Wu And Clean Air Network's Commercial For Avoiding Pollution With Canned Air (VIDEO)

First Posted: 09/03/10 09:41 AM ET Updated: 05/25/11 06:30 PM ET

Hong Kong's Clean Air Network has decided to ditch the frighteningly serious approach to raising awareness about the health concerns of air pollution, and is instead opting for a new hilariously sardonic method to draw in a younger generation.

In their new '80s-style commercial, actor Daniel Wu touts the wondrous qualities of "Fresh Air," a new product that allows Hong Kong citizens to "experience breathing like the rest of the world does" with a portable can of oxygen.

Wu says the product will help you master awesome new skills -- like balloon animals -- and it even comes in a variety of flavors, including the randomly amazing "horses."

The satire forecasts a comedic hyperbole of what could become reality if nothing is done to address toxic air pollution.

WATCH:


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Hong Kong's Clean Air Network has decided to ditch the frighteningly serious approach to raising awareness about the health concerns of air pollution, and is instead opting for a new hilariously sardo...
Hong Kong's Clean Air Network has decided to ditch the frighteningly serious approach to raising awareness about the health concerns of air pollution, and is instead opting for a new hilariously sardo...
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12:03 PM on 09/07/2010
Awesome , I live in the greenest cleanest air in the country , how do I start a bottling plant ????
Can I patent that ?? Who would have known we would sell water back in the day , natural progression I say .
03:03 AM on 09/06/2010
It's funny but it's really not. This could become a reality for future generations if we don't remove our heads from our keisters. www.dailyreusables.com
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Jim Shaffer
50 yo US citizen, 25 year resident in Bilbao Spain
04:52 PM on 09/05/2010
It's like that scene in the Mel Brookes film 'Spaceballs'. In the film Mel as President Skroob takes a whiff of air from a can labeled 'Peri-aire'.
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Mensch99
05:00 PM on 09/04/2010
All seriousness aside, read the label on that “air-freshener.” It is poison. But a little bit of poison is OK, right?
07:16 AM on 09/04/2010
He stole my idea-Well at least he has people thinking!
02:17 AM on 09/04/2010
Ok I know some places have alot of smog and such but reading this I started to think of the Mel Brooks movie Space Balls.
05:34 AM on 09/04/2010
Yeah, Perri-air!
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01:20 AM on 09/05/2010
Just what I was thinking... Great movie!
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Mark Harker
01:01 AM on 09/04/2010
The phone number at the end in my opinion didn't fit with the comedic tone of the rest of the skit. I think it would have been better if they had used a fake but real sounding number.
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Liberty1967
12:16 AM on 09/04/2010
Laugh out loud funny... but brings us to a serious topic: our Senate wouldn't/couldn't even pass a lame-ass excuse for a climate bill this summer, even with the BP disaster happening. Government signs off on massive pollution, from everything from factory farms to dirty energy subsidies. My question to y'all: at what point do we take back our power to save the earth (and, oh yeah, ourselves) from a do-nothing, industry-bought government? (And I make that statement regardless of which party is in power -- on this, it doesn't matter much.) What has to happen before we resist in a profound way?
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02:03 PM on 09/04/2010
Liberty1967 writes: "My question... at what point do we take back our power to save the earth [and ourselves]?"

One way to deal with industry is don't buy products that are of concern. If people don't buy them, they won't sell them. Write to your representative that you want things Labeled.

Also buy items that you only have to buy once. For instance, buy a Maglite flashlight. It's made in America, and it doesn't break. Products can be made to last almost forever, if people demand it. Look at hard drives.

If China makes a better, long-lasting product, buy it. Don't buy American just to feed the landfills, following a sales gimmick patriotism.

Remember, with no trees, we have no air, and eventually no topsoil. Greece as a nation does not have enough trees to provide their citizens with air, nor do many large cities. Plant some trees, even indoor trees.

If possible grow some food. The midwestpermaculture.com page has 18 videos, one of them shows gardening [growing potatoes] on pavement in Chicago, with free mulch. Another shows how to berm your property to use rainwater and grow stuff, rather than have the rain flood city sewers.

It seems to me that the way to deal with industry is to be aware that we can take our time, our money, our energy, and go somewhere else and help the planet, and ourselves. We can be aware that corporate industries are Not the only game in town.
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10:28 PM on 09/03/2010
On hot, smoggy days and nights in Los Angeles, I used to take a few whiffs of medically pure oxygen. It seemed to clear my head.
I have seen canned smog on sale in L.A., never thought someone would sell canned clean air.
I cannot imagine living midst the smog of China.
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DorianCorso
Mammal who wears pants.
07:33 PM on 09/03/2010
Really this is considered a joke?

It wont be long until the polluters make this a reality and it wont be funny.
You can breathe all day long for just $19.95.
Pay us or die.
12:46 AM on 09/04/2010
You're right! It will be the same companies that did most of the polluting that will also be selling the air that we would need to breathe. Has anyone thought of that? Maybe that has been their strategy all along?
02:35 PM on 09/08/2010
It's like bottled water. The factories producing them produce waste that pollutes natural water sources. But don't worry... they have an alternative for you to use...
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littlepuffycloud
I propose a toast to my self control...
11:34 AM on 09/03/2010
My friend uses a spray called 'ozone' to freshen her car...
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HawaiiSteve
be your own lamp... let truth be your light!
12:30 PM on 09/03/2010
I used to use Ozone when I was a kid in the 60's to cover up the smell of my favorite herb in my bedroom. My mother thought my room always smelled so fresh! Thanks for the memory.
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10:37 AM on 09/03/2010
I'm glad to see that people in other countries care about our planet, especially China. I must admit that I was under the impression that they didn't care.
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Liberty1967
12:10 AM on 09/04/2010
China is actually doing a better job than we are controlling greenhouse gases.
10:17 AM on 09/03/2010
Didn't Mel Brooks do this joke over 20 years ago? I want to go watch Spaceballs now.
04:34 PM on 09/03/2010
Bingo! That was my first thought too! Perri-air!
09:41 AM on 09/03/2010
Love it! And, sadly it is too close to reality – I mean we already buy “clean” water in a bottle, so why not buy air in a can?
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right Alice
09:12 AM on 09/03/2010
Too funny. Reminds me of my old college roommate who used to buy Plant Shine so that all our plants would be nice and shiny, hiding any dust that would normally accumate. The plants would eventually soon die. Which seemed to matter less than that they were dull or dusty.
02:41 PM on 09/08/2010
That product *exists*?! That's like brushing your teeth with turpentine.