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Who Is The Ultimate Game Changer In Technology?

Huffington Post   First Posted: 09/15/10 12:08 PM ET   Updated: 05/25/11 06:20 PM ET

HuffPost's Game Changers series celebrates 100 innovators, visionaries, and leaders in 12 categories who, whether working in the spotlight or under the radar, are changing how we look at the world and the way we live in it. We salute them for their willingness to look at things and take the risk of saying, "I think I have a better way."

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Dennis Crowley & Naveen Selvadurai
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Changed the game by ... adding a sense of place to cyberspace. Crowley and Selvaduri are the co-founders of Foursquare, the location-based social networking app that allows people to tell the rest of the world precisely where they are. The start-up, sparked by an idea Crowley had a decade ago while studying at NYU, is on the shopping list of nearly every major tech company, as it adds nearly 100,000 users a week and kicks off competitions for "mayor" (most loyal visitor) of practically every coffee shop and skate park in America. It has harnessed the power of social networking to turn the world into a giant roach motel: everybody "checks in," maybe makes a new friend or gets some free food from the vendor nearby, and they never check out.

All the right enemies: It's no coincidence that Facebook launched "Places" in the same year that Foursquare became a serious social-media draw. The interesting part? All the publicity for “Places” sent sign-ups skyrocketing for Foursquare, bringing it to the 3 million user mark earlier than expected.

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