Yeo Valley Organic Ad Has Hip-Hop Farmers That Rap About Organic Dairy (VIDEO)

Who would've guessed that organic farmers were blessed with such eloquent rhyming skills?

At least, that's the case in this this new advertisement from Yeo Valley Organic, an organic farm in the UK that's decided to take a hip-hop approach to spreading the message behind their products.

Conveniently pronounced "Yo Valley," Yeo's rap boasts many qualities, like how their "approach is common sense, harmony in natures takes precedence." The company clearly had a vision in mind and wanted to do it right, reigning in rap music video veteran Julien Lutz -- who has worked with everyone from Jay-Z and Kanye West to John Mayer and Usher -- to direct the piece to success.

Who needs tricked-out hydraulic-fitted low riders when these stylish farmers have a bumpin' tractor?

(Thanks to Grist for the lead on this one.)

WATCH:

Comments

[Js420]

08:06 PM on 11/01/2010

As human animals, other animals are just part of the food chain. But there has to be an awarness to how we treat them. Factory farms are gross & cruel. If people would say NO to fastfood & just make their own meals containing meat, that would achieve good realistic results. And NOT eat so much meat or any at all

[Breadsfromanna]

06:29 PM on 10/31/2010

Great add. We love it!

[dead WASP]

01:18 AM on 10/28/2010

Yo yo yogurt, yo!

[wilray]

04:54 PM on 10/27/2010

Okay, I'm ready to head to the farm. Of Course, I might get creeped out to see an owl and cows doing those head movements.

[Subsoil73]

11:48 AM on 10/27/2010

So...when it says featuring Lil Massey, is that one of the rappers or are they referring to the tractor (Massey Ferguson)?

[ianmcc]

11:36 PM on 10/26/2010

Great commercial, very funny & cute. God I want to move there so bad but my american licensure would never be able to transfer over.

[ValdaDeDieu]

10:27 PM on 10/26/2010

Fun...pity the brand's available only in Britain...

[I3addog]

01:34 PM on 10/26/2010

I laughed,,,,then I felt weird... then I laughed some more. Something about these rural yuppies doing rap just didn't seem right. I'm all for doing things organic and being green but this was kinda freaky lol. Well done I guess but I'm not sure.

[RUDK]

12:30 PM on 10/26/2010

Brilliant marketing idea!

[Blow In]

06:40 AM on 10/26/2010

I like the milk and I like the cream,
Butter is better than margarine.

milk jerseys milk jerseys

Holsteins are big and their milk is lean,
They ain't nothin but a milk machine.

they're stupid they're stupid

Jerseys are pretty and their milk is rich,
Get a jersey cow or a brown swiss.

eee ooo eee ooo lady who

Sing it now.

eee ooo eee ooo lady whoooooooo

[psssstyeahyou]

12:13 AM on 10/26/2010

love it! and whoa, such cool tractor push ups too! and did you check out that snappy cow hood ornament?

[spencer hunt]

10:37 PM on 10/25/2010

Rap video about #Organic milk! I love it (I grew up on a Goat Dairy Farm myself)

[rgc]

09:48 PM on 10/25/2010

Luv it..

[fromdnorth]

09:28 PM on 10/25/2010

www.youtube.com/watch?v=xdGIJFVRZpE&NR=1&feature=fvwp

Every group has its market...

[Cycling Chef]

05:28 PM on 10/25/2010

Well done! Luv it!