11/08/2010 05:21 pm ET | Updated May 25, 2011

Beverly Hills Fashion Festival 2010

The Beverly Hills Fashion Festival kicked into high gear during its launch Saturday with an entire day of fashionable festivities. The event, hosted by celebrity hair stylist Jonathan Antin (Bravo's Shear Genius and Blow Out), included runway shows from designers around the globe such as Elie Tahari, Teresa Rosati, William Rast and H. Lorenzo. Throughout the day, guests were treated to gourmet eats, cocktails by Justin Timberlake's 901 Tequila and KROL Vodka, and enjoyed pop-up boutiques by Gypsy 05, Perfect Beauty and Custo Barcelona. A portion of the ticket, merchandise and food sales will be given to a charity designated by the designers: now that's fashionable!

Beverly Hills Fashion Festival