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12/01/2010 06:28 pm ET | Updated May 25, 2011

Virgin America Lands In Dallas Full Of Kitsch & Cheer

Richard Branson's Virgin America expanded once again on Wednesday, when the airline's first flight landed in Dallas.

The low-cost airline started its service from Los Angeles to Dallas on Wednesday, and will start up a San Francisco to Dallas flight starting December 6th. The airline also announced a "Texas Sized" three-day fare sale on virginamerica.com.

Branson appeared in Dallas on Wednesday looking as cheeky as ever, donning a red bandana and cowboy hat, as only he can.

See the photos below.

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