CES 2011: Measuring Success By Number Of Deals Made For Books Businesses

CES 2011: Measuring Success By Number Of Deals Made For Books Businesses

As technology becomes an integral part of both creating and distributing content, the deals and partnerships that get the content onto different devices become increasingly important to media companies, device makers and the distribution companies that act as the go-between. And while the flashing lights and cool product demos on the show floor at CES create an atmosphere of giddy excitement, serious dealmaking is going on behind closed doors.

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