Its 2010 [Apple's] lobbying spend was about $1.6 million; Microsoft's was $6.9 million. But while it might seem that any lobbying Apple might need to do in Washington could be easily accomplished by a phone call from one of its directors--one in particular--evidently that's not the case. Because the company has hired a new lobbying firm to help deal with its D.C. concerns: Fierce, Isakowitz and Blalock.
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